Custom Research from the Category Specialists
Since its founding, MarketPlace has specialized in food and beverage, supplement, and pet categories across B2B and CPG markets. Our custom research services provide a path to exclusive insights for your business.
MarketPlace™ Custom Research
Through MarketPlace’s custom research services, we’ve answered million-dollar questions for leading contract manufacturers and tested the impact of rebranding national CPG product lines. Whether informing product development innovation or identifying untapped market opportunities, we look to the future so that you can stay ahead.
In addition to the consumer research and ready-to-use reports we offer through Nextin™, MarketPlace provides custom research services to B2B and CPG supplement, food, beverage, and pet businesses.
What’s next for your business?
Unlock insights and strategies with MarketPlace™ Custom Research.

Our Custom Research Services
- Consumer behavior research
- Voice of the customer
- B2B research
- Brand health tracking
- Innovation insights
- Product concept testing
- Packaging design strategy
- CPG packaging testing
- Pre-market product trial
- Rebrand testing
- Stakeholder surveys
With exclusive consumer research and unmatched category insights, we connect the dots in a way no other market research company can.
Custom Research Clients
MarketPlace custom research services inform exploratory innovation and high-stakes decisions, including:
- Product innovation
- Ingredient application opportunities
- Go-to-market strategies
- Brand positioning
- CPG packaging
- Sales tools
- Mergers and acquisitions
- Category expansion
- Marketing strategies
Inquire about Custom Research Services
Interested in custom research? Complete the form below and we’ll be in touch.