Social Listening Spotlight: Emerging Food and Beverage Trends 2025

Explore early-stage emerging trends in food, beverage, and flavor with Nextin Research's exclusive trend booklet. In it, we looks to the future of food, beverage, and functional nutrition trends with insights gleaned from our proprietary social listening strategies, immersive view of the B2B supply chain, and integration in consumer markets. Select data points from our 2024 consumer research spotlight consumer preferences in functional beverages and floral flavors and key innovation concepts are brought to life with product innovation protocepts.

In this free Nextin trend booklet, we connect the dots between macro trends, micro trends, and supply chain realities to spotlight innovation opportunities for marketers, product developers, and brands seeking a future-facing view of category trends.

Topics include:

  • Macro Trend: The Quest for Holistic Wellness

  • Micro Trend: The Mushroom Multiverse

  • Micro Trend: Functional, Flavorful Botanicals

  • Micro Trend: Free-Spirited Beverages

  • Micro Trend: A Global Concert of Regional Flavors

  • Micro Trend: A Welcome Source of Sweetness

  • Functional Beverage Preferences

  • Product Innovation Protocepts