SupplySide Global
EVENT
Nicole Hill to speak on pet nutrition trends at SupplySide Global 2026

Nextin Research will be on the SupplySide stage this October. Nicole Hill is joining a featured session at SupplySide Global 2026 in Las Vegas, taking place October 29 from 10:45–11:15 am at the Supplement Solutions Stage (Booth #1359, Shoreline Level 2).
The session, Barking Up the Right Tree: Pet Nutrition Trends and the Science Gap, tackles one of the most pressing questions in the pet category right now.
Pet parents are going all-in on their furry friends, from stacking chews to gourmet meals that read as “human grade.” But is science keeping up with the hype? In this session, a trends expert will dish out the latest pet nutrition trends, including what’s selling across the country and where the market is headed next.
Nicole will share the latest pet nutrition trends, including what's selling and where the market is headed, before joining a Q&A alongside Susanne Mitschke, Co-Founder & CEO of Citruslabs, to dig into the science (or lack thereof) behind today's pet product claims.
The session will be moderated by Duffy Hayes, Managing Editor at SupplySide Journals.
If you're attending SupplySide Global, this is a session worth catching. Whether you’re in the pet space or just want to come for the pet puns, this session will leave you with plenty to chew on.